Business Forums

Business Forums2018-09-25T21:46:21+00:00

View our 2018-19 Program at a Glance
Attend Business Forums as a Vendor 

Upcoming Business Forums

May 26, 2019 - June 1, 2019

Advertising - What’s In, What’s Out, What You Cannot Promise

May
30

May 30, 2019 at 6:30 pm - 8:30 pmAt SDDS Classroom

Advertising – What’s In, What’s Out, What You Cannot Promise

No CEU • $75

What is your strategy for advertising your practice? Are you in charge? Is one of your staff members or maybe an outside PR firm? Whatever the answer, you must make sure that the advertising you do is within the law! It is important to make sure that those involved in your advertising KNOW what is ethical, what is legal, and what might put you at risk. If your staff promotes you or your practice through social media are they putting you at risk in any way?

This evening is sure to raise a lot of questions that you can take back to your offices to develop advertising strategies, rules and policies to advertise effectively, ethically and legally.

Included in this program will be topics such as:

  • Social media advertising, including online reviews and social couponing
  • Recognized specialties and limited practices
  • Referrals, incentives and kickbacks
  • Advertising discounts—legal and ethical obligations

Melanie Duval, Director of Practice Support; CDA:

Ms. Duval is the director of CDA Practice Support and leads the development and management of programs, resources and services to help members with their business management needs.

Steve Brown; CDA Legal Counsel:

Mr. Brown is a Senior Corporate Counsel at the California Dental Association (CDA). In addition to handling a broad range of corporate legal matters for CDA and its affiliated entities for the past 16 years, Stephen directly supports the CDA Council on Peer Review and Judicial Council in all legal matters.

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Instructions for completing fillable PDF forms: Please open the fillable PDF form directly in Adobe Reader®/Acrobat. Get the free latest version of Adobe Reader®. Once you have filled out each field, please save a copy for your records to guarantee submission. Next, click the SUBMIT button to return the completed form to SDDS by email.

Past Business Forums

Debt & Taxes — Minimizing Tax Liabilities

Vendor Member CPAs: Ben Anders, CPA; Craig Fechter, CPA; & John Urrutia, CPA
Thursday, May 7, 2015

To Encrypt or Not to Encrypt — What to Protect When Sending Records & Referring Patients

Teresa Pichay (California Dental Association) & Rami J. Zreikat (xTerraLink)
Thursday, November 20, 2014

Embezzlement — How to Tell, Protect & Avoid

Susan Gunn (Susan Gunn Solutions)
Thursday, September 11, 2014

 


The Sacramento District Dental Society is an approved Continuing Education and Academy of General Dentistry provider through the Dental Board of California.